Logistics & Supply Chain Strategy Briefing
STREAMLINE: After TeamFresh – Reshaping Korea’s Dawn Delivery Market
(June 2, 2025)
The exit of TeamFresh, once the dominant force in Korea’s B2B dawn delivery sector with over 90% market share, has triggered a significant shake-up across the entire logistics and commerce ecosystem. What happens when the main pillar of an entire delivery segment collapses? The industry is now confronting that question head-on.
Let’s explore what comes next in a market where dawn deliveries are no longer a given.
❶ Point of View | TeamFresh’s Exit Leaves a Void
TeamFresh, the leading dawn delivery logistics provider, has effectively gone offline.
Although restructuring and asset sales are underway to relaunch operations, insiders agree: a full recovery is unlikely.
Major clients are already gone, and the business model — built on underpriced contracts — makes regaining trust and liquidity doubly difficult.
TeamFresh’s collapse signals not just a corporate crisis, but a structural turning point for Korea’s entire dawn delivery market.